Register your Trademark and Protect your brand
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Any kind of symbol represented through a name or label or a number or signature using a colour/combination of colours, which is used by an entity on goods/services/both in order to separate them from other goods/services/both belonging to another entity is known as a trademark. A trademark forms part of intellectual property which are intangible assets for a business/business owner and once registered trademark cannot be used for others and its solely Intellectual property of registered person or company.
Who can register trademark ?
- An Individual
- Partnership Firm
- Private Limited Company
- Limited Liability Partnership
- Public Limited Company
- Trust / Society NGO
Why should I register my trademark ?
A trademark vests in the person/entity registering it, an intellectual property right that offers brand protection and exclusivity. There are numerous benefits to the registration of a trademark and here are the reasons you should register your trademark.
Protection of Goodwill
A businessman puts in a lot of time and other resources to establish brand reputation i.e., goodwill for their product. Through a trademark such goodwill is protected as it restricts other businessmen from unlawfully using the trademark viz. other people cannot do business and earn profit by monetizing someone else’s goodwill .
Trademark registration confers exclusive right upon the entity/person registering such trademark. They can use the symbol ® to show that their brand is registered and protected. In such a scenario if someone else tries to do business in the registered trademark’s name, the registered entity/proprietor has the right to sue for infringement of trademark in the relevant courts of law.